Welcoming Trust Hardware – Open 24hrs!
We are thrilled to welcome Trust Hardware to the community as they open their second location at 71st and Binford.
Building Trust Hardware
Adam Taylor opened the first Trust Hardware in the space his former video store occupied on Oaklandon Road. And in an effort to save money while the business took root, Adam lived in the same space where he worked. Soon, customers caught on and didn’t shy away from knocking on the door in the middle of the night.
According to Trust’s Director of Operations, Kevin Bates, Adam started to realize there was a market for a 24-hour hardware store to accommodate the growing 24-hour society. “Nurses, police officers, and everyone working the overnight shifts at area warehouses.” Indeed, he was on to something.
As Trust, which was intentionally named so as to stress the company’s commitment to building relationships with customers, began to grow, they relocated to a nearby spot on Pendleton Pike in a shopping center anchored by a Kroger store. “The location out-performed our expectations,” Kevin reports. The original customers followed the store to the new location and Trust picked up a whole new group of customers from the surrounding area.
Expanding to 71st and Binford
Soon, Trust Hardware put its sights on expansion and started to consider a second store. But where? Adam and Kevin explored three potential areas for the next Trust location—Castleton, Fishers, and the 71st and Binford area. “We really did our homework,” Kevin said. As they considered the space at 71st and Binford, they visited with a few other shop owners in the area and were blown away by their friendly manner. “We felt very welcomed and knew our customers would feel the same.”
In addition to the friendliness of the area, Trust Hardware was also drawn to the location because of its close proximity to the Kroger and the surrounding neighborhoods with older homes, “which need more maintenance than those in newer communities,” according to Bates.
Indeed homes in our area do need more loving care, making Trust a welcomed addition to the neighborhood. Now, the store is focused on learning more about the preferences of area customers. “It’s a fine art,” said Kevin Bates. “It took Adam more than eight years to truly learn the preferences of the customers at the Pendleton Pike store.”
Who would have thought that the preferred brand of wood glue could vary by neighborhood—but in fact it does! Inventory starts with the basics like paint, wood, nuts, and bolts, etc. Then, as they track sales and learn more about customer preferences through conversations and specific requests, the inventory evolves to meet the needs of customers. For example, Kevin shared that, “Four-inch air filters are the preference in this area, but just a few miles away at our Pendleton store, people prefer one-inch filters.” And because of these unique preferences of the area, Kevin wants to make sure everyone knows that “If we don’t have what you are looking for, let us know.”
Working to Meet Our Needs
That’s their goal—to build a store that meets the neighborhood needs. This is only possible by developing personal relationships with customers and the community. The team prides itself on helping people find what they need, delivering personal service, and creating a sense of trust—just like its name.
Trust Hardware 5868 E 71st. Suite M Indianapolis, IN 46220 (317) 537 2382
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